Growing your practice from solo to group is a big deal. It means you’ve built something worth expanding, and are ready to bring other talented clinicians alongside you to serve more clients. Which is something to be genuinely proud of! But something that often catches group practice owners off guard is that, the website that worked beautifully for your solo practice, may not do the same job for your growing team. Group practice website design is a different challenge entirely, and if your site has not grown with you, it could be working against you.

A well-designed group practice website can communicate the depth and warmth of your team, help the right clients find the right therapist, and make your practice look as polished and professional as the work you and your team do.

Here is what you need to know to get it right.

As the seasons transition from winter to spring, we tend to start thinking about organizing and refreshing the spaces around us. Spring cleaning often involves scrubbing all those hard-to-reach areas, and letting go of what no longer serves us. However, this doesn’t just apply to our physical spaces. While we’re instinctively in this cleaning mindset, it’s also a great time to refresh our digital spaces as well.

This guide will walk you through what a therapy specialty page is, why it matters for both SEO and connection, and exactly how to write one that turns the right visitors into booked consultations.

You pour your heart into your therapy practice, but if your website isn’t visible in search results, potential clients may never find you. SEO for therapists is about making sure your website shows up when people search for the services you offer – without relying on expensive ads.

Choosing the right designer for your website is about more than aesthetics – it’s about partnering with someone who understands your goals and knows how to bring them to life efficiently. If you’re considering a new website or a refresh of your existing site, working with a Squarespace Circle Member can make the entire process smoother, faster, and more supportive.

How designing your website is like planning your summer vacation – both need clarity, structure, and a focus on the experience.

Learn how thoughtful therapist website design builds trust, boosts visibility, and turns visitors into clients. Plus tips and inspiration for your own site.

Learn what to include on your Private Practice FAQ page to build trust, improve SEO, and turn curious visitors into booked clients.

Blogging isn’t just a way to share your thoughts — it’s a strategic marketing tool that can elevate your therapy practice in powerful ways. Whether you're just starting out or looking to grow, a well-maintained blog supports your visibility, credibility, and connection with potential clients.

Your website is an opportunity to build connection and trust before a potential client ever reaches out. And your About Me page is often the first place people look to decide if you’re someone they can open up to, feel safe with, and ultimately trust with their healing journey. Yet most of us struggle with what to include or how to write about ourselves in a way that feels genuine and not salesy.

If you’re a small business looking to share your knowledge, connect with your audience, and boost your SEO, you need a blog. There are many factors that go into increasing organic website traffic, but Google algorithms prioritize consistent, high quality content.

For small businesses, every touchpoint with your audience is a chance to build trust and connection — and yes, that includes your 404 page. Let’s dive into how you can transform this often-overlooked page into a meaningful experience for your visitors.

Many therapists turn to services like TherapySites because they promise quick and easy setup, only to find that they fall short of delivering a site that truly reflects who they are. Let’s explore why a personalized website can make all the difference and what to consider when building one.

Going live with your website is just the beginning. It takes some strategy to ensure the right people find you online. Here are four simple, yet effective ways to increase traffic to your website and start building meaningful connections with your ideal clients.

Your therapy website should reflect your unique approach, attracting your ideal clients and making it easy for them to connect with you. To build your dream website, I’ll need these five key elements…