Squarespace Design Blog

From Squarespace tips and tricks to website best practices, I’ll share ideas and advice for creating stunning websites that engage your target audience.

Branding Tabitha Stevenson Branding Tabitha Stevenson

How to Create a Visual Style Guide for Your Brand

When it comes to branding, consistency is key! Developing a solid brand identity and infusing it into every aspect of your marketing will aid in creating brand awareness and building trust. It’s really helpful to have a Brand Style Guide for this purpose. Whether you’re representing your business online (website, social media, newsletters, ads) or in print (business cards, brochures, signs, swag), a visual style guide will help you portray a cohesive and dependable brand.

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